About Us · Meet the team

Senior Experience + Hands-On Focus
= Ignition!

You won't be a small fish in a big pond with us, which means you get the attention you need to thrive. But we're also the safest option out there. We've been in business for over 19 years and our team averages 13 years marketing experience and 17 years professional experience. So we've seen it all, and then some.

Our pledge to you

A personalized approach to performance marketing.

From strategic leadership to hands-on execution our team is personally invested in your success.

UFO team talking strategy in the lounge UFO teammates working together UFO teammates collaborating

Expertise

We have decades of hands-on experience in PPC, SEO, CRO, email marketing and analytics.

Integration

A cohesive strategy across all channels and platforms.

Data-driven

We reinforce our smart thinking with data to deliver innovative and effective campaigns.

Results

Performance is our passion and we build each campaign to deliver maximum ROI.

Our craft

Our approach is art and science.

01

More than an agency, we’re your team.

From content creation to search analysis, we ensure your campaigns reach the right audience. Transparent reporting keeps you informed at every step.

02

No templates, just results.

We analyze data, test ideas, and tailor strategies to your unique challenges. Every decision is backed by insights, not assumptions.

03

Every click, every step, optimized.

We assess user journeys, identify friction points, and refine conversion paths - maximizing impact across the entire digital funnel.

04

The right message, the right moment.

We develop audience-driven messaging, test creative variations, and align assets to campaign goals – driving engagement and action at every stage of the funnel.

05

Iterate, test, and evolve.

Success isn’t static. We continuously test, optimize, and refine strategies—building long-term partnerships that drive sustained growth.

+ Our team

People putting performance first.

John Crenshaw

John Crenshaw

Partner / CEO
Andrea Larsen

Andrea Larsen

Partner / COO
Dwayne Lynn

Dwayne Lynn

Senior Growth Marketer
Allison Kayuha

Allison Kayuha

Senior Growth Marketer
Susan Jorgensen

Susan Jorgensen

Senior Growth Marketer
Andrew Burress

Andrew Burress

Senior Growth Marketer
Brenda Raymond-Ball

Brenda Raymond-Ball

Senior Project Manager
Emily Warnick

Emily Warnick

Social Media Strategist
Thomas Cochill

Thomas Cochill

Director of Messaging Strategy
Brandon Blank

Brandon Blank

Executive Creative Director
Kaylee Nichols

Kaylee Nichols

Solutions Architect
Bryce Herbst

Bryce Herbst

Senior Graphic Designer
Emily Babel

Emily Babel

Senior Designer
Core values

These are so us.

How we behave, toward each other, our clients and our partners, is guided by what we believe. Staying true to our core values is how we succeed.

  1. Be approachable

    We strive to create positive connections with clients and teammates, fostering relationships built on authenticity, trust and mutual respect.

  2. Be smart

    We combine strategic insight and informed decision making to drive meaningful results for our clients.

  3. Be technically proficient

    We bring deep expertise and technical precision to every project to ensure we’re delivering at the highest quality standards.

  4. Be helpful

    We support our clients and each other from beginning to end, going above and beyond to offer solutions and guidance that add real value.

  5. Be clear

    We prioritize transparency and simplicity in all of our communication, ensuring that our message is always straightforward and effective.

Data-driven. Results-obsessed.

Why choose UFO?

Stuck on a Complex Problem?

Good. That’s Where We Shine.

When the challenge feels too big, most teams back down. Not us. At UFO, complexity is our fuel. Whether it’s a tangled tech stack, a tough market, or a marketing strategy that just isn’t converting - we see opportunity where others see obstacles.

With deep experience across industries and platforms, we help you untangle the mess and turn your hardest problems into your biggest growth drivers.

We Catch Problems Before They Catch You

At UFO, we don’t wait for things to break. We monitor your performance like it’s our own - spotting issues early and solving them fast.

No surprises. No fire drills. Just consistent, reliable results that keep your business moving forward.

Crystal-Clear Data, Built for Real Decisions

At UFO, we don’t just love data - we make it work for you. Our custom dashboards turn complexity into clarity, giving your entire team - from ops to execs - instant access to what matters.

No more guessing. Just fast, informed decisions backed by real-time insight.

Partners, Not Just Vendors

Too many agencies start strong, then fade. At UFO, we earn your trust early with fast results - and we keep it by thinking like a true partner. That’s how we’ve built 10+ year relationships and earned consistent 5-star reviews.

When you work with us, you’re not just getting great marketing - you’re getting a team that shows up for the long haul.

All-Senior Expert Team

Your campaigns are led by seasoned marketers with 10+ years of hands-on experience. No handoffs, no steep learning curves - just trusted experts making informed, strategic decisions from day one.

Your Entire Marketing Universe, in One Dashboard

UFO’s “Mission Control” brings every key metric into one clear, real-time view - so you can stop digging through spreadsheets and start making faster, smarter decisions.

Total transparency. Instant clarity. Zero guesswork.

And a few more reasons

What working with us looks like.

The Kind of People You Actually Want to Work With

Our values aren’t slogans on a wall - they shape how we show up every day. We believe in being approachable and humble, sharp and technically sound, and always helpful.

We cut the fluff, communicate clearly, and move fast. And we never lose sight of what really matters: driving results that show up on your P&L.

You’ll feel the difference from day one - not just in how we talk, but in how we work.

Wherever You Are, We Help You Scale Smarter

Whether you're a fast-moving startup or a Fortune 500 giant, your challenges are unique - and so is our approach. At UFO, we tailor strategies that meet you where you are and help you grow with clarity, precision, and profit.

Big or small, we build campaigns that fit your stage and fuel your next leap.

You Focus on the Business. We’ll Handle the Rest.

When you partner with UFO, you’re not flying solo. We align with your goals, stay a step ahead, and keep your campaigns running smoothly - so you can lead with confidence and stay focused on what matters most.

Peace of mind isn’t a bonus. It’s built into how we work.

Get the Inside Track on Google, Meta, and More

As certified partners of Google, Bing, and Meta, UFO gives you access to exclusive tools, early features, and platform support most agencies can’t touch.

That means your campaigns get a real edge - faster insights, better performance, and a smarter path to growth.

We Don’t Guess. We Prove.

At UFO, every decision is backed by data and tested against results. We run constant experiments, validate what works, and cut what doesn’t - so you’re never betting on assumptions.

You get more leads, more sales, and stronger ROI - not by chance, but by design.

Laser-Focused on Your Bottom Line

At UFO, we treat your marketing dollars like our own. Every decision we make ties back to revenue, margin, and measurable business growth.

Because impressions don’t pay the bills - profits do. And that’s what we’re here to grow.

An Agency That Runs Itself - So You Don’t Have To

We take the stress out of digital marketing. We manage the complexity, stay ahead of the curve, and keep everything running smoothly - so you can focus on growing your business, not putting out fires.

Less chaos. More clarity. That’s what it’s like to have us in your corner.

Fast Answers. Clear Direction. Zero Bottlenecks.

When you need answers, you don’t wait days - and neither do we. We respond fast (often in minutes), giving you clarity and momentum exactly when you need it.

Better decisions. Less stress. More speed where it counts.

Award-Winning Results

Our strategies deliver measurable success, consistently earning industry awards and recognition. From local businesses to global enterprises, our award-winning work for clients like Delta Faucet and School Outfitters proves our methods work at every scale.

Platform Mastery: Deep Technical Expertise

You shouldn’t have to guess if your campaigns are firing on all cylinders. With deep expertise in Google, Meta, LinkedIn, TikTok, and more, UFO knows exactly how to work each platform’s system to your advantage.

No wasted spend. No missed opportunities. Just maximum performance from day one.

Feels Like an In-House Team (Without the Overhead)

UFO plugs into your team seamlessly - communicating clearly, solving problems proactively, and collaborating like we’re on the same payroll.

Our clients don’t just get results. They get a partner they can count on.

Data-Driven Growth

Every strategy we deploy is backed by rigorous testing, analytics, and proven data—never guesswork. We continuously experiment across SEO, CRO, and paid media to ensure your marketing dollars deliver measurable ROI and meaningful business results.

02 / About our name

Yes, that UFO.

Unidentified Flying Object — a term coined in 1953 for the U.S. Air Force’s Project Blue Book, defined as any aerial phenomenon that remains unidentified after scrutiny by expert investigators. We liked the rigor of that definition. (And yes, the excuse to say our work is literally out of this world.) But around here, it stands for something more specific:

U

Understanding

We learn your business, your data, and your customers before we spend a dollar of your budget.

F

Forward-thinking

New channels, new tests, new playbooks — we get there before your competitors do.

O

Outcome-focused

Revenue, leads, pipeline. If it doesn’t move a number you care about, we don’t do it.

03 / We’re flexible

Choose the project that works for you

Outsource your marketing effort to us, have us coach your internal team, or just sign up for a one-time audit. We have options to fit any need.

Full Service

Outsource the work to us. We'll manage the full process with as much communication as you want.

One-time Audit

Get a detailed checklist you and your team can execute on.

One-time Setup

Sometimes all you need are the basics. Fuel the rocket so it's primed for takeoff.

Ongoing Consulting

Get ongoing expert, step-by-step guidance you and your team can execute on.

Pay for Performance

Revenue split or pay per lead partnership. Less up-front risk for you, greater reward for us.

04 / Client comments

We have raving fans

We did in one month what we used to do in the fourth quarter.

Peter PapasBlade + Blue

We've met or exceeded goals on a regular basis...We've never failed at it...It's an immense amount of growth.

Ken SchmaltzTisch Scientific

They're responsible for helping us increase our conversion rates over 90%!

Chase ShielsWhitewater Forest Products

They've helped take our efforts to the next level.

Jen SaltsmanXavier University

My business had $500k in annual sales, we now do over $7m.

Chris CareyWindows Direct USA

They were amazing. In a very short period of time they were able to optimize our PPC campaigns and reduce our cost per sale to a third of what it was before.

Devesh PatelOneStop Parking

Within a month of switching to UFO to manage our extensive PPC campaign we saw impressive changes.

Megan Straw-MeislerLoadmaster Trailer Co

In less than a week I went from 0 calls to more than 10 a day.

Joe DillsTechna Glass

After the site launch we saw a big increase in leads and they continue to be a valuable resource in helping us pull insights out of Analytics.

Sarah ShewmakerThe Motz Group

John's understanding of SEO and paid search is very deep...It's been an exceptional privilege to have had the opportunity to learn as much as I have from him.

Roger StevensonGotham Soccer

We've gone from 10th or 11th page to 1st or 2nd place on all of our target keywords.

Justin BolducCrane Tec, Inc.

They produced results that were far superior to any other company I've worked with.

Jerry WeberThe WEB Extreme Entertainment

They conducted a site audit and implemented the recommendations and we saw search engine traffic more than double within about a month.

Missy FoxParadrome Properties

I was so impressed with their services that I later reached out to them to do some SEO work for me.

Ian E. Scott, Esq., M.B.A., C.P.A.Scott Legal PC

Cool people, smart work.

It's kind of our thing. If you think it could be your thing too we should talk!

We're hiring

Book a free strategy call

Let's talk about where you are, where you want to go, and the smartest way to get there.

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